Facebook Messenger is fast becoming more than just a way to keep in touch with loved ones and friends. As Facebook launched its Messenger Platform, businesses can now make the most of custom bots to interact closely with their customers. Through this new service, many businesses now have access to Facebook’s billions of users which allow them to improve services specific to sales and marketing which can improve customer interaction. With the ability to automate messaging, create welcome messages and offer custom text templates to businesses, customers can make the most of speedy and convenient services that they can make the most of directly from their Messenger app.
The new Facebook Messenger Platform aims to create custom bots that allow businesses to create deeper relationships and