Posts in Category: youtube

Why you Should Create a YouTube Marketing Strategy for your Business

youtube marketing strategy

Most online marketers are wising up to the fact that they need a YouTube marketing strategy if they want to be competitive online. If you’re just starting out, don’t fret. There are plenty of ways to catch up with powerhouses like Nike Football, Red Bull, and even Blendtec. Read this article to see that you need to get to work on your video marketing today!

 

Starting your YouTube marketing strategy – take it seriously

Too many marketers see YouTube as the silly place where people watch Katy Perry, laugh at Smosh, and fawn over cute kitties. While this is true, the owners of those videos are laughing all the way to the bank. Not only are they making some good adsense revenue, but they’re also building their personal brands.

Over

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Common Types of Viral Videos

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It was recently reported that Psy’s 2012 “Gangnam Style” video reached over 2.1 billion viewers, forcing YouTube to upgrade its viewer counter. The artist claims that the viral nature of his video was a complete accident. So what makes a viral video? What are the most common types of viral videos? And is it even possible to reproduce this degree of popularity?

Maybe not. But even a fraction of that exposure would be a game-changing boost to any business or brand. Let’s have a look at what type of videos go viral.

 

Types of Viral Videos

The website Dailymotion produced a compilation of the most popular videos of 2014. When you watch the clips, you’ll notice a few reoccurring themes. For one thing, most individual clips are under 90 seconds in

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How To Optimize Your YouTube Video

YouTube SEO

All right, guys. Here’s the deal. Optimizing your YouTube videos is super important to get your videos found on YouTube and Google search results. While it’s pretty easy to do, it’s usually overlooked by most YouTubers. This is actually a GREAT THING because that means you’ll be able to outrank your competitors easily (most of the time). So, here’s how to do it…

 

Pre-Optimization: Finding the right keywords.

OK, before we get started, let’s make sure that you’re working with the right keywords. This will make SEO more effective later on.

Ideally, you want to find keywords that rank on both YouTube and Google. Even though Google owns YouTube, the two search engines do not use the same criteria. YouTube focuses on viewer experience, while Google still relies heavily on backlinks.

Considering including words such

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